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Fluffy Marketing Metrics Your Boss Doesn't Care About

Digital marketing has changed the way that businesses look at measuring the results of their marketing campaigns. It has become much easier to measure and track each step of the process in real time.
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SOCIAL MEDIA ADVERTISING - THE IMPORTANCE OF TARGETING

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If you’re reading this, you already know…when advertising on social media, there are many audience targeting options made available to us thanks to “Big Data” a.k.a. marketing’s best friend. If you don’t already know, I apologize.